SMPS Sacramento Newsletter - October 2026 Print

President's Message

Show Up, Step Up, or Apply 

Fall is officially here— welcoming a season of change, fresh starts, and new opportunities to take your involvement in SMPS Sacramento a step further.

Show Up
Don’t miss the upcoming SMPS Sacramento Speaker Series: GEO 101: Is AI Recommending Your Firm to Top Clients & Talent? In the first session of this two-part speaker series, you’ll leave with practical first steps to strengthen your visibility in AI search and prepare for the next session. Sign up now!

The semi-annual PRC Certified Professional Services Marketer (CPSM) Study Program (FREE to all SMPS members) kicks off in October for the March 2027 testing period.  Beyond helping you prepare for the CPSM exam, this study group provides SMPS members with meaningful professional dialogue and shared learning across all SMPS Pacific chapters.

Step Up
Our annual Call for Volunteers is underway for 2026–2027, with opportunities to build your network, increase your visibility, develop new skills, and help shape the programs and experiences our chapter provides. Volunteer or recommend someone who might be interested in volunteering today!

Apply
For members looking to invest in their professional development, registration for the annual SMPS Pacific Regional Conference (PRC) opens October 15th. SMPS Sacramento is honoring Marti Martin with the Marti Martin Scholarship (applications due Nov. 6th), which covers the cost of PRC registration and inspires others to learn, grow, and support our marketing community with the same unwavering support Marti demonstrated. 

Cheers,


 
[email protected]
(916) 548.2682

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Upcoming Events

SMPS SACRAMENTO SPEAKER SERIES — PART 1 OF 2
GEO 101: Is AI Recommending Your Firm to Top Clients & Talent?

Search is changing, and so is how prospective clients and employees discover your firm. AI tools such as ChatGPT, Gemini, and Claude can help users identify companies to call, hire, or partner with. Is your firm part of the conversation?

Join SMPS Sacramento on October 29, 2026, from 11:30 AM–1:00 PM PT for GEO 101, the first session in our two-part speaker series featuring Joshua Hanosh, Vice President & Founder of Three29. Learn the fundamentals of Generative Engine Optimization and practical first steps to strengthen your firm’s visibility in AI search.

One purchase provides team access to this virtual session! All our welcome, invite your teams to learn together.
Learn More and Register


You're Invited: SMPS Sacramento Friendsgiving
Raise a Glass to Good Company!
Take a break from the busy fall season and join SMPS Sacramento for Friendsgiving. Catch up with familiar faces, meet someone new, and enjoy a relaxed evening of blind wine tasting and Friendsgiving Bingo with prizes.

We’ll provide appetizers and refreshments. Bring a bottle of your favorite wine to share and a colleague or friend to join the fun. Free for SMPS members; $20 for nonmembers. All are welcome!

When:  Wednesday, November 18, 2026 | 5:00–7:00 p.m.
Where:  Air Systems Service & Construction | 151 Blue Ravine Road, Folsom, CA 95630

Thank you to Air Systems Service & Construction, our Host Sponsor, and Alston Construction, our Door Prize Sponsor, for helping make this gathering possible.

Save your spot and join us for an evening of good company. RSVP Here


Meet the Client event POSTPONED to February 2027. Stay tuned for more details!

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Welcome New Members!

Welcome to our new members!
Ryan Lancaster - LB Construction, Inc.
Mi-Love Byas - Structure Groups

Celebrating Our People
Every year of membership represents dedication to the SMPS mission and our incredible Sacramento community. Congratulations to our members celebrating anniversaries in September, we appreciate you and everything you bring to the chapter.


Thank you to everyone who has joined our community! We’re excited to connect with you at upcoming events and encourage you to get involved!

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Volunteer Opportunities

SMPS Call for Volunteers
Find your place to shine as an SMPS Sacramento volunteer!


Volunteering on a committee will build your network, promote your firm, and develop your leadership skills while helping SMPS Sacramento provide the education, programming, and special events you have experienced as a member. Learn more about the committees at the link below and contact any committee chairs, committee members, or Andy Larson for more information or to volunteer.

2026 SMPS Sacramento Volunteer Opportunities

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Community News


The SMPS Research Subcommittee is currently conducting a People and Culture Survey and they would greatly appreciate our input. Here’s the link to the survey: People and Culture Survey 2026.

It takes approximately 15 minutes to complete, and it will help identify trends, highlight opportunities to strengthen engagement and retention, and provide leaders with insights to better support their people.


New log-in experience
Over the summer, SMPS HQ transitioned to a new log-in experience. If you have an account with SMPS HQ, an email was on June 16 with instructions. Didn’t receive the email on June 16? Please reach out to [email protected].
New Online Experience - SMPS Website


Looking for SMPS Swag? We have you covered.
Check out the SMPS Store here.

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Thank you to our industry partners for your support: